Notorious B.I.G. Estate Inks New Deal With WME Legend Group

The estate for the late Notorious B.I.G., born Christopher Wallace, wants to ensure that everything regarding his brand will remain in good hands.

According to a report from Variety published Tuesday (April 20), Biggie’s estate has signed a new deal with WME’s WME Legend Group. The new partnership allows for everything involving the Brooklyn native, who dropped his debut solo album Ready to Die in 1994, and “all subsequent transactions around it” to go through the newly formed branch of the established agency. Voletta Wallace, the mother of the Bad Boy rapper, and other family members were reportedly involved with securing the new deal.

After the hip-hop community mourned his loss in 1997, Bad Boy Records released several posthumous albums like Life After Death, Born Again (1999), and Duets: The Final Chapter (2005). Shortly after the last posthumous album, B.I.G.’s mother served as the producer for Biggie’s biopic Notorious starring Jamal Woolard, Angela Bassett, and Naturi Naughton, which hit theaters in 2009.

Mrs. Wallace went on to executively produce other films like Biggie: The Life of Notorious B.I.G. for A&E in 2017 as well as Netflix’s new documentary Biggie: I Got a Story to Tell, which features stories from Biggie’s family and friends about every stage of his life up until he was shot and killed in a drive-by shooting in Los Angeles.


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